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Goyal Associates Limited is a BSE-listed, RBI-registered Non-Banking Financial Company headquartered in Vadodara, Gujarat. For over three decades, we have been empowering individuals and businesses with accessible, transparent financial solutions.
Founded in 1994 by visionary entrepreneurs, Goyal Associates Limited began its journey in the heart of Vadodara with a simple mission: to make financial services accessible to everyone — from small business owners to salaried professionals.
Over three decades, we have grown from a local financial services firm to a BSE-listed, RBI-registered NBFC serving over 64,000 customers across India. Our growth has been powered by trust, transparency, and an unwavering commitment to our customers' success.
Today, we offer MSME business loans and personal loans through our digital platform and the Salary Day app, blending the warmth of personal service with the efficiency of modern technology.
To empower individuals and businesses by providing accessible, transparent, and affordable financial solutions. We strive to be a catalyst for growth, enabling our customers to achieve their dreams through smart and responsible lending practices.
To be India's most trusted NBFC — known for innovation, integrity, and impact. We envision a future where every entrepreneur and working professional has access to timely financial support that propels them towards success.
A timeline of milestones that shaped Goyal Associates Limited
Goyal Associates Limited was incorporated in Vadodara, Gujarat, with a vision to provide accessible financial services.
Listed on the Bombay Stock Exchange (BSE Code: 530663), marking a milestone in corporate governance.
Received Certificate of Registration from the Reserve Bank of India as a Non-Banking Financial Company.
Expanded lending portfolio to serve a wider range of businesses and individuals across Gujarat.
Crossed the milestone of 10,000 happy customers, solidifying our position as a trusted NBFC.
Embraced technology to digitize operations, making loan processing faster and more efficient.
Launched specialized MSME lending programs to support micro, small and medium enterprises.
Launched the Salary Day mobile app for instant personal loan disbursals, going fully digital.
Partnered with RupieQuicker to expand digital lending reach across India.
Serving 64,000+ customers with over ₹50 Cr in loans disbursed. The journey continues.
Built on principles that put you first
Fully compliant with all RBI norms and regulations for NBFCs.
Transparent and accountable, listed on the Bombay Stock Exchange since 1996.
64,000+ customers trust us. We build relationships, not just transactions.
Digital-first approach with the Salary Day app and online processes.
We don't just lend money — we fuel dreams and enable growth.
Over 30 years of consistent, ethical, and transparent financial services.